What is the primary outcome of conducting a SWOT analysis?

The primary outcome of conducting a SWOT analysis is to identify internal strengths and weaknesses, as well as external opportunities and threats that can impact an organization. This comprehensive evaluation helps an organization understand where it stands in the market and what critical success factors can be leveraged or need to be improved upon.

By focusing on critical success factors, businesses can strategically plan for their future, addressing the key elements that influence their competitiveness and performance. This understanding allows organizations to align their resources and efforts in areas that will drive their success effectively.

The other options, while relevant to organizational analysis, do not directly encompass the core purpose of a SWOT analysis. Identifying market trends may occur as a byproduct of conducting the analysis but is not its primary focus. Similarly, establishing team performance goals and evaluating employee satisfaction are important management activities but do not reflect the comprehensive strategic insights gained from a SWOT analysis.